Successful Product Ideation by Satisfying Customer Needs
“You’ve got to start with the customer experience and work backward to the technology. You can’t start with the technology then try to figure out where to sell it.” — Steve Jobs
Customers are the ones who drive the market and so fulfilling Customer Needs should be the priority of every company or organization. Most businesses don’t care about Customer Satisfaction and thus ignore any customer-centric approach in the Product Ideation process.
Just like Product Discovery requires product ideation, in the same way, product ideation needs customer satisfaction. In this blog, we’ll discuss what Customers think while buying a product and what approaches you can take as an SMB owner for successful product ideation.
Read the blog post: https://www.thesunflowerlab.com/product-ideation-customer-needs/.
